article featured in Business Edge magazine December/January
The Gemini Print Group colleagues and clients have been celebrating the expansion, the launch of new products and services and our latest multi-million £ investments in the best printing machinery.
There was a significant logistical challenge to organise the arrival of our “58-ton baby”, but we are now up and running with the new market-leading lithographic printing press – the Heidelberg Speedmaster XL105-10P
This powerful ten colour press enables us to be ‘fast to print’ providing high-quality lithographic printing services with consistent cost and service efficiencies for clients due to the capacity, speed and performance. Other investments in 2017 include digital printing capabilities, advanced finishing tools, managed despatch controls and an enhanced van fleet.
Synonymous with Quality Printing
With more than 40 years of commercial printing experience and operations, 160 colleagues at the award-winning Gemini Print Group provide lithographic, large format, advanced interactive and fully personalised digital printing, printwear and promotional product printing, plus mailing and fulfilment services.
With bases in Shoreham by Sea, Bristol, Newcastle and London our clients are from all kinds of business sectors across the UK and overseas – small start-ups to major corporations. Projects are very varied – from the small business card order to large runs of direct mail, magazines, books, brochures, folders, reports, leaflets, catalogues, stationery, product packing, posters, banners, POS and merchandising…
Gemini is just launching a new service for clients – well priced, extensive ranges of fully personalised products and printwear with a bespoke 24/7 access and prompt turnarounds.
While we innovate and evolve into the ‘new’, we also value how much people recognise our history and credibility. Directors such as Julie Beard and Nick Gwynne are just two of the names of our teams that were ‘born into print’. Their family firms, now woven into The Gemini Print Group, are some of the best recognised credible names in the industry.
Friendly Professionals Who Care
As an MD & CEO who has worked his way through every department and function during the last 30 years (recent newspaper headlines ‘From Van Driver to CEO’!), I know how much our clients value having a skilled account manager who understands their business and CARES about what is important to them.
So – Gemini teams have radically re-structured to evolve from ‘accepting the brief and providing an estimate’ to being professional consultants focussed on understanding needs and advising to get the best results. There are so many options nowadays, and every day we find ourselves innovating and creating solutions to new challenges – that’s what makes great commercial printing business that is NEVER boring.
Understanding Your Options
Do you have any people on your team that would benefit from understanding how good printing can help them? We are ‘passionate about printing’ so can help unravel most mysteries of this mix of creativity and manufacturing. What is Japanese binding? How big is an A9? Which AR option is most effective? Why litho or digital? What can be personalised?
Fully Interactive Print Links
Paul Crimmen, Development Director, and his colleagues are leading the way for Gemini in providing solutions for directly linking clients printed products with online, video and audio. Activity has now escalated since Apple and Samsung are now bringing Augmented Reality into ‘mainstream’ usage so consumers will be expecting this capability as ‘standard’ in many markets.
Why should your business consider Gemini Interactive services?
- Improved campaign ROI
- Pro-active multi-channel marketing
- Instant customer engagement
- Increased content remarketing opportunities
- Competitor differentiator
Feel free to email firstname.lastname@example.org and challenge him to make your marketing work harder!
Millennials Demand More!
Helping our clients to communicate effectively to the millennial is fascinating – marketing to a generation who grew up with an unmatched level of technology in their lives. While the millennials online appetite is insatiable there is now an increasingly healthy % that expect and like print within the marketing mix.
A survey by leading research company Toluna found print to the preferred choice in the UK. A few snapshots: 72% of those surveyed believe reading a printed book is more enjoyable than an electronic device. 88% customers want to retain the right to choose how they receive communications, and 41% of UK consumers would consider changing suppliers if forced to go digital only. There is a lot more data we can share with you – just ask us by emailing email@example.com
Green & Pleasant Company
The Gemini Print Group is proud of being known as a leading UK eco accredited and eco-friendly printer – one of the few printers who has invested substantially in becoming a certified green printer with FSC and ISO14001 achievement. People are recognising that managed European forests are now powerful positives for the environment, paper recycling is at a maximum peak, and printers like Gemini are pro-active in leading the fight to protect from adverse changes to air, water or land.
Group Managing Director & CEO
The Gemini Print Group